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PR Group Coaching

$597.00 USD
$597.00 USD
Sale Sold out

Unlock real visibility with a LIVE 5-WEEK coaching series led by sought-after Publicist, Tracy Aliche.

Spots are limited and fill up fast! PR Group Coaching is only open twice a year.

Enrollment is closed. Join the waitlist for first access to the next PR Group Coaching cohort! 

Join Waitlist View full details

Your Brand Deserves To Be Seen

Discover the proven strategies Tracy has used to help clients earn coverage in top outlets like The TODAY Show, Essence, Women’s Health, and CNN, and gain the confidence and tools to do it yourself.

In this hands-on group experience, you’ll refine your story, master your pitch, and build lasting momentum with expert guidance, accountability, and community.

What You’ll Learn in PR Group Coaching

  • Refine Your Story – Clarify your brand message so it resonates with the media and your target audience.

  • Master Your Pitch – Learn how to craft compelling, newsworthy pitches that get noticed.

  • Media Outreach Strategies – Discover the tools and tactics top PR pros use to secure coverage.

  • Hands-On Practice – Apply what you learn in real-time exercises with group feedback.

  • Build Momentum – Discover how to use coverage to create ongoing PR opportunities.

  • Expert Guidance & Accountability – Receive direct coaching and support from Tracy throughout the 5-week series.

  • Insider Tips from a PR Pro – Gain strategies Tracy has used to land clients in Bloomberg, Cosmopolitan, TMZ Live, and more!

Spots are limited and fill up fast! PR Group Coaching is only open twice a year.



Enrollment is closed. Join the waitlist for first access to the next PR Group Coaching cohort!

Claim your seat

How PR Group Coaching Works

  • Weekly Live Sessions via Zoom

    Five 1-hour sessions.

  • Interactive & Guided

    Each session is led by PR pro, Tracy Aliche, in a small group setting for an intimate, collaborative experience.

  • Hands-On Learning

    Participate in interactive exercises, receive guidance on your PR strategy, and have opportunities for Q&A in every session.

  • Practical Takeaways

    Apply what you learn with actionable steps and a little (optional) homework to reinforce your skills.

  • Access to Recordings

    All five sessions are recorded and available for replay, so you can review content anytime.

  • Supportive Community

    Connect with fellow participants, share feedback, and gain accountability as you refine your PR approach.

Meet Your PR Coach, Tracy Aliche

Tracy Aliche is a sought-after publicist and founder of Tracy Aliche Consulting, a PR agency specializing in strategic media visibility for entrepreneurs, experts, authors, and purpose-driven brands.

With years of experience securing earned media across outlets including The Wall Street Journal, Good Morning America, CNBC, Essence, The New York Times, Yahoo Finance, and TODAY, Tracy knows what makes a story newsworthy, how to position expertise, and how to turn a strong story into a compelling media opportunity.

Through PR Group Coaching, Tracy brings that expertise directly to you. You’ll get actionable, step-by-step guidance to sharpen your story, master your pitch, identify the right media opportunities, and build a PR strategy you can continue using long after the program ends.

PR is perception and positioning through earned media. Tracy’s goal is to help you approach PR with more clarity, confidence, and intention so you can create meaningful visibility for your brand.

Client Media Placements

  • Good Morning America
  • TODAY
  • Live with Kelly and Mark
  • TMZ
  • The Wall Street Journal
  • The New York Times
  • CNN Business
  • Yahoo Finance

FAQ's

Who is this program for?

This program is for entrepreneurs, thought leaders, authors, and small to mid size business owners who want to learn how to secure media coverage and build lasting PR momentum for their brand.

Is this program suitable for all types brands/businesses?

Yes! This coaching series provides strategies that can be adapted to any brand or niche.

What if I miss a live session?

No worries! All sessions are recorded and shared with participants so you can watch at your convenience and stay on track.

Will I get personalized support?

Yes! The small-group format allows for interactive Q&A and personalized guidance from Tracy during every session.

How much time commitment is required?

Each session is 1 hour, held weekly for 5 weeks. Expect a small amount of optional homework to maximize your learning and results.

Do I need to prepare anything before the first session?

No prior preparation is required. Just come ready to learn, ask questions, and engage with the group.

What's the refund policy?

All sales are final once the cohort begins. This is a live, interactive program with limited spots to ensure a high-quality experience.

Testimonials

  • “After working with Tracy, I’ve been featured in GoBankingRates, NextAdvisor, Yahoo Finance, and more. She created a customized PR plan that helped me gain visibility and get on the right track.”

    – Tionna H., Founder of the Honest Plan

  • “I highly recommend Tracy for any of your PR needs. Her expertise is unmatched and her resources and tools have really helped me in my business”

    – Dr. Gabrielle J., Founder of Steady

  • "Tracy blew my mind. Tracy and team offered trusted professional advice to help me not only achieve my goals, but to really take my brand and business to the next level from a visibility standpoint”

    – Ericka S., Founder of Confident Career Woman